Last week we were delighted to see that Pitchbook named Social Starts the Top Investor under $100M since 2013.

Venture capitalists seek a particular kind of truth: From a universe of new companies, which is the set most likely to succeed, thereby producing value?

Since Social Starts sees hundreds of startups each month, we're in a position to spot trends and make predictions. So what's around the corner in startups?

Winter is coming. It will be terrible, and it will also be wonderful and necessary. The cooling of the unicorns is the natural course of tech revolution.

Today’s much improved tools allow us to build what marketers always needed, but couldn’t achieve: Markets based on direct access to aspirational behaviors.